Best One Yet has been offering delicious vegan ice cream to the Colorado front range since 2014, when Helen showed up at local farmers markets on her Vespa scooter with a mini freezer attached! After partnering with QRS, Best One Yet updated their brand identity and commissioned pint packaging for 8 core flavors, which are now sold at regional Whole Foods and other grocery stores.
The updated branding was also applied to Helen’s new ice cream truck with a full vinyl wrap. The truck has taken on a life of its own at Farmers Markets, functioning as a colorful icon which draws in new and regular customers alike.